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Digital Strategy Consulting

Digital strategy consulting for businesses that need clearer direction across their website, SEO, content and broader online presence.

This service is designed to help identify what is working, what is not and where to focus next. Whether you are planning a new website, improving an existing one or trying to get more value from your digital presence, the goal is to provide practical advice and a clear path forward.

When digital strategy consulting makes sense

Digital strategy consulting is useful when your website or online presence feels disjointed, underperforming or unclear.

It can help if you are preparing for a new website, trying to improve search visibility, reviewing your content, refining your messaging or working out where best to invest your time and budget. It is also valuable when you want independent advice before committing to design, development or marketing work.

Jenny Power provided a highly practical and tailored session. Because I had already completed the SEO training videos, we were able to focus directly on applying advanced SEO strategies to my website and business setup. Her advice was specific, clear, and actionable.

What this can include

  • Website strategy
    Advice on site structure, content hierarchy, calls to action, user journey and how your website should support your business goals.
  • SEO strategy
    Guidance on search visibility, keyword direction, content opportunities, page intent, local SEO considerations and technical priorities.
  • Content strategy
    Recommendations on what content to keep, improve, remove or create, based on your audience, goals and search intent.
  • Digital direction
    Support in identifying what matters most across your digital presence, so you can make better decisions and avoid wasting money on the wrong tactics.
  • Review and recommendations
    A practical review of your current digital presence, with clear recommendations and prioritised next steps.
With over 16 years of experience in web design, SEO and digital strategy, I bring a practical, real-world perspective to digital advice.As a former Digital Solutions Advisor (for the Australian Government Digital Solutions Program), I’ve worked with businesses across a wide range of industries to improve their websites, strengthen their online presence and make more confident decisions about their digital direction. My focus is always on providing clear, commercially relevant advice that is grounded in experience and able to be put into practice.

I can provide practical advice to help you make better decisions about your website, SEO, content and digital direction.