Event/Conference Web Design
Heavy Vehicle Industry Association
Project Title:
Web Site for ComVecYear:
2018Design:
Webtree Web DesignDevelopment:
Webtree Web DesignProject Details:
Website for the ComVec 2018 Conference to be held in Melbourne in April.Webtree developed highly innovative and dynamic event websites for our 2018 ComVec conference, then for the 2019 Brisbane Truck Show. An amazing outcome from a very challenging brief! We were rewarded with massive increases across all analytics KPI's. The site was a key part of our marketing strategy with unique landing pages for each exhibitor, , reached by short-URL's and based on a complex, yet easily managed tagging system. The initiative enabled and encouraged stakeholder buy-in and incentivised their proactive participation in promoting the event.