Track your Marketing with Google Analytics
In the realm of digital marketing, every dollar invested in campaigns is crucial, and measuring the return on investment (ROI) is paramount to success. Utilising Google Analytics (GA) to track your campaigns with specific URL parameters can help you see exactly where your money is going and what it’s yielding in terms of engagement, conversions, […]
Using QR Codes for Effective Marketing
QR codes are a practical tool for linking the physical world to digital content with a simple scan. They enable businesses to instantly connect customers to online resources, enhancing marketing effectiveness. This article will explore how QR codes can be strategically used in real-world marketing to drive engagement and why they are less suitable for […]
Website Audits
At Webtree, we cut through the digital noise to focus on what really matters for your business’s website. Our website audits aren’t just checklists — they’re deep dives into your site’s health with one goal: making your website perform better, period. We provide custom website audits for customers in Canberra and all over Australia. Why […]
Membership Management for Associations: Tailored Solutions for a Seamless Experience
Membership is at the heart of associations, driving community engagement and growth. A well-crafted membership management system not only attracts new members but enhances the experience for existing ones. This article explores tailored solutions that create a targeted and efficient membership system for associations, and how your web designer plays a crucial role in bringing […]
Wasting Money on Advertising? Here’s What Your Business Needs to Know
Are you a Canberra business owner kept awake at night by the fear of wasting money on ineffective advertising? You’re not alone. The alignment of advertising strategy with a well-designed website is key to ensuring that your investment leads to real results. In this article, we’ll explore both the advertising and website aspects that can […]
Understanding News Article Schema: Boosting Your Timely Content
In the news media landscape, the ability to provide timely news and updates directly on your website is key to keeping your audience informed and engaged. But, in a world flooded with content, how can you ensure that your news articles get the visibility they deserve? The answer lies in understanding and using a powerful […]
Understanding Event Schema Markup
In the world of web design and development, it’s not just about creating a visually appealing website. It’s also about how your website communicates with search engines. One of the tools that developers use to enhance this communication is something called “Event Schema Markup”. If you’ve never heard of it before, don’t worry. In this […]
Applying a Text Gradient in Elementor
This method of adding a gradient to text in Elementor is a nifty way to make your site stand out. This method has a graceful degradation for older sites that don’t support the background-clip property by targeting only browsers that support CSS variables. Text Gradients How to: 1 Add your heading Add a Heading to […]
Your website needs a Privacy Policy
In Australia, the requirements for a website to have a privacy policy depend on various factors, including the nature of the business, the type of information it collects, and its annual turnover. Under the Australian Privacy Principles (APPs), which are part of the Privacy Act 1988, certain types of organisations are required to have a […]
Gravity Forms: The ultimate form builder for WordPress
Sophisticated form integrations and solutions for capturing data through your website.
